Privacy Policy

Terms of Use & Privacy Policy for www.fluentco.com

Last updated: September 27, 2024

Thank you visiting www.fluentco.com (“Site”) which is owned and operated by Fluent, Inc. (“Fluent”,  “us” or “we”).  The Site’s purpose is to provide general information about Fluent, our management team and the services we provide to advertisers and publishers. The following describes the Site’s Terms of Use and our Privacy Policy.

Terms of Use

You may use the Site and the content to gain information about us, to request that we contact you and for Site visitor’s own non-commercial use. We own all the content and information on the Site (except for any third-party trademarks displayed on the Site) and claim all intellectual property rights in our content. You agree not to modify, copy, translate, broadcast, perform, display, distribute, frame, reproduce, republish, download, display, post, transmit or sell any of our content without our prior written consent. You also agree not to use any data mining, robots, scraping or similar data gathering methods. Nothing in these Terms of Use shall be interpreted as granting any license of intellectual property rights in the Site or our content to you.

While we do our best to ensure that all the information on the Site is accurate and up to date, we are not responsible for any mistakes or errors. We also don’t promise that our Site will always be available or operational or be free defects, bugs or other errors. The Site and any content are provided to you on an ‘as is’ and ‘as available’ basis and we disclaim all other warranties.

Privacy Policy

The following describes how we collect, use, disclose, and share information that is personally-identifiable to an individual (“personal information”) from Site visitors who provide their information to us (“Users”).   

This Privacy Policy discusses the User’s data privacy rights under U.S. state law, including the California Consumer Privacy Act, as amended (“CCPA”) and other states that have adopted or adopt in the future data privacy laws, and how to exercise those rights, and provides information to Canadian residents as required under the Personal Information Protection and Electronic Documents Act (“PIPEDA”) and applicable provincial personal information protection laws. This Privacy Policy applies to all visitors and Users of our Site.

We respect our Users’ privacy and are committed to protecting the security of any personal information that we collect from Users.

The following describes the types of Information we collect and how we collect it and what we do with the Information we collect.  For information on how we collect and use personal information on our consumer-facing product and service websites, please click here.

Categories of Personal Information We Collect and How We Collect it

The Site does not collect personal information other than the contact information Users supply on the “Contact Us” page of the Site, which includes the User’s name, address, email and phone number. If a User provides us with their telephone number, the User grants us their prior express written consent to contact them on the telephone number provided even if the number provided is the User’s mobile number or the number is on the federal or a State “do not call” list.   

We may also collect other information about a User’s visits to our Site without the User actively submitting information using electronic means. This information may include, for example, the User’s browser type and language, the User’s operating system, Internet Protocol (IP) address, the URLs of sites the User visited before and after visiting our Site, the web search that landed a User on our Site, and web pages viewed and links Users click on within our Site.

How We Use the Personal Information We Collect

We use User’s personal Information to contact Users with information regarding our services. We will not rent or sell a User’s personal information though we may share it with our subsidiaries and companies that are affiliated with us. If a User wishes to unsubscribe from receiving Fluent’s email communications, please click here.

Security of Your Personal Information

We maintain physical, electronic and procedural safeguards designed to protect Users’ personal information. We limit access to personal information to authorized personnel who need access to perform their job and are contractually required to keep Users’ personal information secure. Due to the nature of the Internet, we cannot guarantee that a User’s personal information will not be obtained by someone without our authorization.

Minors

This Site and our services are designed to comply with the Children’s Online Privacy Protection Act (“COPPA”) and other laws protecting children’s privacy. In compliance with COPPA, we do not knowingly collect or retain personal information from children under the age of 13. (If you are a parent or guardian of a child under 13 years of age and you think your child has given us personal information, you can email us at help@myprivacyrequest.com.) We do not sell or share personal information, including personal information of minors who are less 17 years of age.

Accessing, Correcting, and Deleting Your Personal Information

Users may request that we provide additional information on how their personal information has been processed or request that we correct or delete a User’s Information by contacting us here. We will respond to User requests within forty-five (45) days. If a User requests deletion of their personal information, please note that their Information will be suppressed from further use as described in this Policy. Note that we may retain and use a User’s personal information as necessary to comply with our policies including legal obligations, dispute resolution, and enforcement of our agreements.

The rights to assess, correct and delete information are mandated in some U.S. states and all Canadian provinces. U.S. consumers can learn more about their rights and how we respect them in the “U.S. State Law Rights and Disclosures” section below and Canadian consumers can learn more about their rights in the “Canadian Rights” section below.

When a request is made, we will ask Users to identify themselves and the information requested to be accessed, corrected, or deleted (suppressed) before processing such requests and, to the extent permitted by applicable law, we may decline to process requests that we are unable to verify, are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on archive servers).

U.S. State Law Rights and Disclosures

In general, the CCPA affords among the broadest range of rights to California consumers of the data privacy laws adopted to date.  We currently offer all our U.S. Users the same rights afforded to California consumers.  We also briefly describe any additional rights beyond those afforded under the CCPA in other states that have adopted data privacy laws.

The information below describes the rights afforded California consumers (as that term is defined in the CCPA) and how California consumers can exercise those rights.  We also briefly describe any additional rights beyond those afforded under the CCPA in other states that have adopted data privacy laws.

Notice of Collection of Personal Information.  This Policy provides timely notice to Users, including those who are California residents and fall within the definition of “consumers” as provided for in the CCPA, that we collect personal information at or before collection.

We do not sell personal information. We collect the categories of personal information and use it as described above.

Rights of California Consumers.  California consumers have the following rights under the CCPA regarding their personal information:

  • Right to Know;
  • Right to Delete;
  • Right to Correct;
  • Right to Opt-Out of Sale/Sharing;
  • Right to Opt-Out of Sale/Sharing of Sensitive Information. (Note that we do not collect sensitive personal information); and
  • Right to Non-Discrimination.

How to Exercise Your Rights.   Although we do not sell personal information, a User may exercise any other applicable statutory privacy rights by sending an email to help@myprivacyrequest.com.

Rights of Residents of Other States That Have Adopted Data Privacy Laws.  Each of the states that has adopted data privacy laws affords their residents data privacy rights with respect to the collection, use, sale and/or sharing of personal information.  As noted above, the CCPA affords California consumers a broad range of rights with respect to their personal information and we have elected to afford all our U.S. Users with these rights.  Some state data privacy laws afford consumers with other rights including the right to opt-out of targeted advertising and the right to opt-out of profiling.  We do not target our Users or use profiling.  If a User is a resident of a state that offers rights beyond those afforded under the CCPA, we will afford User the applicable state-specific rights and will honor such requests.

Other states are expected to enact data privacy laws.  We will update our privacy practices to comply with those laws when they’re effective.

Data Protection Rights Applicable to Canadian Users 

Canadian Users have certain data protection rights subject to applicable laws. For example, supported by a written request and proof of identification, a User may consult what information has been collected, used or shared, and/or ask that it be corrected. In addition, a User may withdraw consent to the collection, use, or sharing of their information, including its sale. A User may also be entitled to additional rights such as (i) the right to cease the dissemination of a User’s personal information; (ii) the right to receive computerized personal information collected from a User in a structured, commonly used and technological format and to have this information transferred directly to another organization; (iii) the right to request that a hyperlink connecting a User’s name to the User’s Information be de-indexed; and (iv) the right to request that a hyperlink connecting a User’s name to their information be re-indexed. Although we would prefer that a User contact us first, at any time a User has the right to lodge a complaint with applicable data protection authorities.

Users who provide personal information to us may contact us here to withdraw their consent, correct their information and/or access what information we have collected, used, and shared/sold. We will endeavor to respond to user requests within thirty (30) days. If a User withdraws consent and their personal information is subsequently deleted, please note that a User’s information will be suppressed from further use as described in this Policy. Note that we may retain and use a User’s information as necessary to comply with our policies including legal obligations, dispute resolution, and enforcement of our agreements.

Updates to this Privacy Policy

This Privacy Policy is subject to change from time to time. A User’s and a Site visitor’s continued access or use of the Site 30 days following the posting of changes to this Privacy Policy will confirm their acceptance of all changes made except for changes that expand or alter the use of a User’s   personal information.  If we expand or alter the use of a User’s personal information beyond what is described in this Privacy Policy, we will notify Users by: (a) sending the modified Policy to our Users via email; or (b) any other reasonable means acceptable under applicable state and federal law.

Questions and Comments

Please feel free to send Site Users and visitor’s privacy-related comments or questions to legal@fluentco.com or write: Fluent, Inc., Data Privacy Officer, 300 Vesey Street, 9th Floor, New York, NY 10282. You may also call us at 646-669-7272.

Corporate HQ

Fluent, LLC
300 Vesey St 9th Floor
New York, NY 10282