Jason Hirschel

Corporate Counsel

With deep experience in digital media, marketing, and data privacy, Jason advises Fluent on legal, compliance, and business matters across its performance marketing and commerce media operations. He focuses on structuring partnerships and commercial agreements that strike a balance between innovation and regulatory compliance, helping Fluent scale its data-driven solutions responsibly. Before joining Fluent, Jason served as General Counsel at Flex Marketing Group. He practiced at Lyons & Salky Law, advising clients in the areas of publishing, media, film/TV, advertising, technology, and intellectual property. A graduate of the University of Michigan and New York Law School, Jason brings a pragmatic, business-first approach to managing risk and enabling growth. Outside of work, he’s a writer and Michigan sports fan. In his spare time, Jason, along with his wife, can often be spotted chasing after their young son in Central Park.